Interprose Voice
Insights. Client stories. Real business results.
Will We Ever Get Back to the Office?
Will all this remote working lead to opportunities for the telecoms industry to help us be more effective and productive in our home offices?
The Simple Question of WHY
Applying the Golden Circle to Content Marketing Strategy “People don’t buy what you do, they buy why you do it.” – Simon Sinek, author, speaker, and consultant At a recent Knoxville American Marketing Association meeting I was reminded of Simon...
Four Tricks for Your Content Marketing Strategy
Content Marketing. You’ve heard the term, but have you got a strategy in place? It’s crucial in this day and age to populate your social media with interesting and relevant content to keep the engagement levels high, but where do you even begin?...
A Picture Is Worth A Thousand Words But Cinemagraphs Tell The Story
I’m an aficionado of the horror genre. Bad horror movies? Awww, yisss. Really good scary movies – the kind that make you want to turn on every light in the house and check under your bed just to be sure there’s nothing lurking – even better. The...
Experiencing the Magic: Three Ways to Better Execute Your Plan
Full disclosure – I’m a huge Disney World fan. The memories that I’ve made during the last 20 years are just priceless. For example, this one: my family and I sat down for a Disney Character breakfast – one where Mickey, Minnie, and other Disney...
Happy 18th Birthday, Google!
Does a day go by where you, personally, do not utilize Google? We use it so much that it was added to the dictionary as a noun and a verb in 2006. In fact, four years ago, the American Dialect Society chose “Google” as the "most useful word of...
To Live Tweet or Not to Live Tweet…That is the Question (but Really Shouldn’t Be)
You’ve secured your venue, lined up an array of amazing speakers, and executed a brilliant promotional campaign. Now what? What else could you possibly do to shine the spotlight down on your event, webinar, or press conference? Is there even...
Gotta Catch ‘Em All – Unexpected Lessons From Pokémon Go
It’s sweet summertime, but something other than the warm weather, cool pools, and bright sunshine is tempting people from their homes into the great outdoors. The recently launched and wildly popular smartphone app Pokémon Go has produced a surge...
Where the Rubber Meets the Road – Driving Success with the Fission Startup Model
Our team has recently been lucky enough to work with the 80edays China Team, which has been an experience that is simultaneously fun, rewarding, and educational. 80edays aims to help accelerate the transition to sustainable mobility with the...
Oh, Snap! Why Your B2B Brand Should Be On Snapchat
Several weeks ago, my family and I attended my daughter’s cheerleading championships. Upon entering the arena, a torrent of candy-colored signage promoting the company’s social media accounts and in particular, a custom Snapchat filter created just...
The Tweets, They Are A-Changin’…
As the old saying goes, “Nothing stays the same but change.” And for Twitter users, there are some rather interesting changes afoot. As the social media juggernaut continues to struggle with the question of what it wants to be when it grows up,...
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