Interprose Voice
Insights. Client stories. Real business results.
Optimizing Content for SEO: 7 Quick Tricks for your B2B Tech Blog Posts
Add these seven strategies for improving SEO into your B2B blog editorial process consistently for best results.
Interprose’s Growth Strategy Continues with Multiple New Hires in PR and Marketing and Creation of New Data Analytics Role
RESTON, Va., May 25, 2016 – Interprose, a strategic communications company advancing credible perceptions for technology organizations, today announced it has hired three new employees due to recent growth with new clients and expanded services to...
How to Become a Conference Pro: Before, During, and After Tips for a Successful Conference
From education opportunities to new business contacts, conferences can be of immense value to you with the proper planning and execution. However, there is no way around it – attending a conference is expensive. From the hotel, to food, to...
Using Website Banners for Promotion – Best Sizing for “Eyes” and Action
Recently, I have been developing website banners to share and promote client events. To ensure time wasn’t wasted on producing ineffective banner sizes (and there are over a dozen potential size options), I referenced Google AdSense and other...
Happy Birthday, Twitter – Reflecting on a Decade of Life in 140 Characters
Do you remember what life was like some 10 years ago, before the marvelous technology innovation that is Twitter burst onto the scene? The number sign (or pound or hash symbol) was still a year away from being reinvented as the hashtag. A “tweet”...
Make Your Voice Heard: A How-to Guide to LinkedIn Pulse
Do you have something to say? Did you just attend an amazing event like SXSW and want to share your key takeaways with your professional network? Or are you seeing trends in your industry that you want to talk about? The list of topics where you...
Lessons Unlearned: Cautionary Tales from the Front Lines of Social Media
So, the SyFy Network just announced a new series that I can't wait to watch: “The Internet Ruined My Life.” According to SyFy, the show “exposes the unexpected perils of living in a social media obsessed world” and “reveals how people just like you...
What We Can Learn From Millennials (If You’re Not One)
I’ve been reading a lot about Millennials, and – ahem – being more of a Generation X person myself, I find the often-touted laundry list of attributes fascinating. At first blush, they appear to be a bit self-absorbed and entitled; but are they...
CES 2016: The New Year Takes Flight in Vegas
There’s no better time in Vegas than January, attending the Consumer Electronics Show (CES). It’s commonly accepted that CES sets the tone for the New Year. And CES 2016 made quite an impression with as assortment of technologies, including virtual...
A Goal-Setting Routine: Creating Opportunities
Are you a goal setter? And do you create goals in preparation for the New Year? I read an article that called goal-setting “a practice for losers”. I almost fell out of my chair. Reading on, the author made a case for creating positive systems and...
Four Tips & Tricks for Successful PR Measurement
Whether it is to increase sales, gain more members, or be seen as a thought-leader in a particular industry, businesses and organizations have a wide variety of goals. And as communication professionals, our job is to help our clients meet their...
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