Was Super Mobility Week A Mega Hit?
Summer vacations are over and the kids are back in school, which means it’s time to kick-start the fall show season with CTIA’s Super Mobility Week.
As you may know, CTIA canceled the spring event in 2014 so they could super-size their mobile presence this fall and play host to the largest mobile event in North America, six months after Mobile World Congress in Barcelona, Spain. This “mega” show casts a net far and wide over the mobile ecosystem, with themes ranging from the connected car, to the mobile wallet, to managing your healthcare from your mobile phone, to the latest and greatest phone, phone cover, and accessories – all the way back to the enterprise and the network that makes all of this work.
Canada’s Anti-Spam Legislation is in Effect…What Does That Mean for Marketing Communications Now?
As of July 1, 2014, Canada Day of all times, Canadian companies and individuals are subject to hefty fines of between $1 and $10 million CAD through Canada’s Anti-Spam Legislation (CASL) organization if the people they solicit have not agreed to said solicitation. This new law requires companies and individuals to obtain this consent before sending Electronic Marketing Communications (CEM), and to provide an “opt-out” method, too.
Dreamforce: A Look Into the Future
My complimentary pass to Dreamforce 2013 (#DF13) exposed me to information (keynotes and expo) to affirm change has arrived and is coming for many in the way we communicate.
Internal communications, collaboration and engagement with customers and partners is evolving and business professionals are increasingly using mobile devices to reach…